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Founded in 1987, CCAMMA (Chinese Canadian Advertising Marketing & Media Association) is a registered non-profit organization formed by a group of professionals in marketing, advertising, public relations, media, promotion, research and production to meet and share Canadian business and social experience. It expanded quickly to also include media and mainstream professionals in 1990 to create a stronger and bigger network. Incorporated in 1994, CCAMMA has more than 200 members with experience in marketing, advertising, public relations, media, promotion, research, and Chinese marketing communications.
Mission:
The association's mission is to foster Marketing Innovations through knowledge and resource sharing, career and professional development opportunities for our members and industry players. CCAMMA strives to serve as a hub between the Canadian businesses and Asian Canadian marketing professionals.
Code of Ethics:
The CCAMMA Code of Ethics provides member communications professionals with guideline of professional behaviour and standards of ethical practice. The main purpose of the CCAMMA Code - including its system of enactment - is educational. The Code exists to inform and educate members in the areas of communication and information dissemination, standards of conduct, confidentiality/disclosure and professionalism.
It focuses on helping individuals develop ethnical decision - making skills independent of CCAMMA policy. As professionals, CCAMMA members should commit to the goals of better communications and improved understanding between the many diverse groups in our society.
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